Insights

Insights 8/19/22

Diablo Immortal Hits a New Milestone Sooner Than Expected

A few weeks ago, Diablo Immortal, the mobile version of the game that shaped many childhoods, hit a new milestone. I...


Insights 8/19/22

Audible's Revenue is Skyrocketing in 2022

Are you an e-reader or a physical book kind of person? I'm the latter. There's something about paper that makes it eas...


Insights 8/19/22

It's Renewal time for Snapchat's New Subscription – Will They Renew?

Snapchat's new subscription service Snapchat has hit a critical moment in its short life renewal time. The honeymoo...


Insights 8/19/22

Strava's Revenue is Growing Faster than Ever this Year!

Apps buying apps is usually interesting news, so when I read that Strava bought another app, I immediately got excited...


Insights 8/19/22

Some Food Delivery Apps are Hitting Pandemic-Level Downloads

Back in April of 2020, when the pandemic hit and forced the US into lockdowns, demand for food-delivery apps hit new h...


Insights 8/12/22

Why is Clubhouse is Splitting Up?

Clubhouse, the OG audio-only social network that exploded in 2021 and started a new (but short-lived) trend, has announc...


Insights 8/12/22

Twitter's In-App Revenue Rebounded in July, But Ever So Slightly...

Twitter's new hellish quot;normalquot; continued in July as Elon pulled out of the deal he fought so hard to get and Twi...


Insights 8/12/22

The Same but Bigger – Ranking The Highest Earning Apps in July

This week, I ranked the highest earning apps in the US, where much of the money is, this list is almost an exact copy of...


Insights 8/12/22

TikTok Reclaims the Lead! The Most Downloaded Apps in the World in July

Time for our monthly ranking of the most downloaded apps in the world for July. The gist for July is that one app disapp...


Insights 8/12/22

What to Make of Unity's Love Triangle + The Numbers That Matter

A few weeks ago, Unity and ad network ironSource announced they're merging. I looked at the number of apps and games usi...


Insights 8/5/22

Another Overnight Sensation Comes and Goes - The Numbers Behind MD Vinyl

A new(ish) app jumped to the top of the App Store last week and in a true "overnight success" fashion, dropped far and...


Insights 8/5/22

The App That Won the Mega Millions Lottery

The Mega Millions lottery had its biggest jackpot, a whopping 1.3 billion. I'm not a lottery player, so I didn't care ...


Insights 8/5/22

Global Demand for Games Declined by 9% in July - Here are the Most Downloaded Games in the World

July is behind us, which means it's time for me to crunch the numbers and rank the most downloaded mobile games in the...


Insights 8/5/22

In-Game Spending in the US Grew in July - Here are the Highest Earning Games

This week I also ranked the highest earning games in the US in July. Judging by the big drop in downloads, I expected ...


Insights 8/5/22

Scooter Apps are Gearing Up for their Best Year of Downloads

Scooter rental apps peak in August. That's been the case every year since electric scooters became a serious mode of t...


Insights 7/29/22

Instagram is Trying to Become TikTok, and Not Because It's Losing.

Instagram recently announced that it'll start turning all videos uploaded by users into Reels. A seemingly small but v...


Insights 7/29/22

Paramount+ Hit New Revenue Highs

Streaming is still hot, and I'm not referring to HBO Max holding on to its top spot on the Top Grossing chart in the U...


Insights 7/29/22

Is React Native Still a Hot Non-Native Option for App Development?

I've been seeing a lot of chatter about native vs. non-native app development on Twitter lately. Most people are curio...


Insights 7/29/22

The Real Reason India Banned Battlegrounds Mobile India

Earlier in the week, the government of India forced Apple and Google to remove Battlegrounds Mobile India from their s...


Insights 7/29/22

The Home Depot Hit a New All-Time High

Summer is a great time for some home improvement. Even I've already been to the Home Depot a few times, and I live in ...


Insights 7/22/22

Is Amazon Prime Day Still Worth it (for Amazon)?

Amazon wrapped up its annual Prime Day event here in the US last week, and I was very curious to see how many new mobi...


Insights 7/22/22

Snapchat Turns on Subscriptions – But Will They Pay?

Snapchat did it. Last month, the folks at Snap released Snapchat, a paid subscription that does pretty much nothing. W...


Insights 7/22/22

Telegram Turns on Subscriptions – But Will They Pay?

Telegram, the messaging tool that became indispensable during the war in Ukraine, decided it was time to start making ...


Insights 7/22/22

Planet Fitness Hit Its Peak, Now Comes the Cooldown

When the summer started, gym franchise Planet Fitness [skyrocketed to the top of the App Store]() after offering acces...


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