Insights

Insights 7/22/22

BeReal Might Just Be the Next Real Thing...

BeReal is currently the most downloaded app in the US, and it's been at that spot for quite a few days now. Long enoug...


Insights 7/15/22

Why is ironSource Merging with Unity?

Unity and ironSource, two solid names most game developers probably know, [announced they'd be merging](https://techcr...


Insights 7/15/22

Ranking the Most Downloaded Games in June

This week I've crunched the numbers and ranked the most downloaded games in the world. If you're looking for apps, che...


Insights 7/15/22

June Was Another Mega Month for the Highest-Earning Game in the US

This week I've crunched the numbers and ranked the highest earning games in the US. I mentioned this last week when I ...


Insights 7/15/22

7 Eleven's Best Brain Freeze Giveaway Ever

National Slurpee fountain 7-Eleven is giving away free Slurpees for its birthday its 95th birthday, and all you have ...


Insights 7/15/22

Tracking Border Crossings into Canada with Downloads

I found an interesting trend where downloads of an app can be used as a proxy to what's going on IRL -- Traveling to C...


Insights 7/8/22

Just How Many TikTokers Are There?

TikTok is in trouble in the US. Maybe. Probably. It's hard to tell... But in case you haven't heard, the US Senate is ...


Insights 7/8/22

The Most Downloaded Apps in the World in June

June's done with, which means it's time to crunch the numbers and rank the most downloaded apps in the world! June saw...


Insights 7/8/22

The Highest Earning Apps in the U.S. in June

In addition to downloads, I also crunched the numbers and ranked the highest-earning apps in the US in May. I focus on...


Insights 7/8/22

Twitter's In-App Revenue Grew in June, But Not By Much...

June is now behind us, and unlike the months leading up to it, June was substantially quieter for Twitter. Elon slowed...


Insights 7/8/22

Google's Mapping Empire Nearly Doubled So Far in 2022

Last week I looked at how revenge travel is sky-rocketing and how well we can see it translate into downloads. I looke...


Insights 7/1/22

Clubhouse is No More? Slowest Month Since Peak

Remember audio-first (aka only) social network Clubhouse? If you don't, I won't be surprised. A year ago, Clubhouse wa...


Insights 7/1/22

Reddit Goes Down and Downloads Go Up

Reddit had a pretty big week in downloads. And when I say pretty big I mean really big! The platform saw downloads ris...


Insights 7/1/22

Demand for Car Rental Apps Hits All-Time High

Summer is finally here, and with it, something many of us have been missing for the last few years. Travel! Car rent...


Insights 7/1/22

Airline Cancellations Drive Millions of App Downloads

Everyone I talk to who traveled by plane recently had to mention how their flight was canceled at least twice and the ...


Insights 7/1/22

Travel Booking Apps Reach New Highs

Airlines and travel booking apps aren't identical, but like airlines, demand for booking apps hit a whole new kind of ...


Insights 6/24/22

NGL Is Still the Hottest App in the US, but Is It Making Money?

[Last week](https://www.youtube.com/watch?vuI3mobAC2oE) we looked at NGL, an overnight success that took the App Store...


Insights 6/24/22

Will Authentic Social Media Replace Instagram?

All this talk of NGL reminded me of the overnight success right before it, which was another twist on the traditional ...


Insights 6/24/22

Can James Bond Save Amazon Prime Video?

Amazon Prime Video is one streamer I don't get to talk about too often. I don't have anything against Amazon, it's jus...


Insights 6/24/22

The Highest Earning Apps in the US in May

This week I crunched the numbers and ranked the highest-earning apps in the US for May. And in May, something interest...


Insights 6/24/22

The Highest Earning Games in the US in May

May was a great month for games. Well, some games. Really, Candy Crush! I got ahead of myself there. This week I crunc...


Insights 6/17/22

Is Anonymous Messaging Making a Comeback?

This week, an app by the name of NGL ascended to the top of the App Store in the US. Much like the overnight successes...


Insights 6/17/22

Uber and Lyft Beat Covid and Set New Download Records

I've been following the IRL app club closely for a while now. The club is made up of apps that connect us to the "real...


Insights 6/17/22

Netflix Games Pick Up Serious Steam in May

Netflix has been a game developer for almost a year now. Can you believe it? Combined downloads of those games crosse...


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