Insights

Insights 6/17/22

Netflix Games Pick Up Serious Steam in May

Netflix has been a game developer for almost a year now. Can you believe it? Combined downloads of those games crosse...


Insights 6/17/22

Data Confirms - Crypto Winter Has Been a Long Time Coming

The value of Bitcoin continued to drop this week, almost dipping below 20,000 for the first time in a long time. Many ...


Insights 6/17/22

Etsy Hits Highest (Ever) Off-Season Downloads

Shopping has become one of the most popular activities done on our mobile devices. From clothes to groceries, the conv...


Insights 6/10/22

High Gas Prices Lead to... Lots of Downloads

Everyone is talking about the high gas prices here in the US, and with good reason. Prices have gone up so much they'r...


Insights 6/10/22

Diablo Immortal Hits the App Store, and Users Feel the Squeeze

If you're a gamer or an old timer, the name Diablo should be familiar to you. I'm at least one of those two (I'll let ...


Insights 6/10/22

This Plant Finder App is Crushing It Right Now!

I look at the top charts quite often, as you would expect, and lately, I've been seeing a lot more of one app I really...


Insights 6/10/22

Instagram is Getting Close! The Most Downloaded Apps

This week I crunched the numbers and ranked the most downloaded apps in the world in May. Let's look at the list, whic...


Insights 6/10/22

Let's Get Hyper Casual! The Most Downloaded Games

This week I (also) crunched the numbers and ranked the most downloaded games in the world in May. Get ready to get (hy...


Insights 6/3/22

Is Crypto Dead? Coinbase Loses Significant Downloads in 2022

Coinbase enjoyed an amazing couple of years. Uncertainty during lockdowns drove more regular folks towards crypto and ...


Insights 6/3/22

Apex Legend Mobile's First Two Weeks in Numbers – They're Big!

A new old game crossed the platform line from console to mobile a few weeks ago and immediately took command of the Ap...


Insights 6/3/22

Twitter's Monthly Revenue Continues its Modest Growth

Twitter has been through a lot in May... I'm not going to talk about any of that. Instead, I'm going to check in on Tw...


Insights 6/3/22

Peloton's New Direction is Paying Off

Peloton, the high-end exercise bike company that took off during the pandemic and crashed right after, has hit a new m...


Insights 6/3/22

Gooooooal! Paramount+ Sees Most Downloads Since Launch

Last week Paramount had the most downloads it's ever had in a single day. In the past, new movies or TV shows led to a...


Insights 5/27/22

Wendy's Goes on Sale – Looking at Downloads, It's Obvious Why...

This week, my favorite fast-food chain [hung a big "for sale" sign on its door](https://www.cnn.com/2022/05/25/busines...


Insights 5/27/22

Planet Fitness Gets It – Muscles Ahead of TikTok and Instagram!

I'm always on the lookout for clever campaigns that come with a bang, and this week, I came across a great one that's ...


Insights 5/27/22

Who's Going to Dominate Buy Now Pay Later?

Earlier in the week, Buy Now Pay Later leader [Klarna announced it's letting go 10 of its workforce](https://www.pymnt...


Insights 5/27/22

Grubhub Fumbled a Big Campaign but Still Got Some Downloads

Have you ever heard the saying "there's no such thing as free lunch"? Last week food delivery app Grubhub [reiterate...


Insights 5/27/22

Googling in the Browser is So 2021...

Amid all the chaos, shortages, and market volatility, I found a rather simple trend that's still interesting. Search ...


Insights 5/20/22

Where's Wordle? Applovin Bought It, but Was It worth It?

Remember Wordle, the simple word game that took the internet (and eventually the App Store) by storm back in January? ...


Insights 5/20/22

Airbnb is No Longer the King of Short-Term Rentals...

Airbnb has made an amazing comeback in the last month. After having downloads disappear due to lockdowns in early 2020...


Insights 5/20/22

Is the Ride Over for Twitch?

Twitch has had a great run over the last few years. The streaming platform for gamers that's owned by Amazon was growi...


Insights 5/20/22

Was Bumble's Big Price Squeeze Worth It?

Bumble has been one of the highest earning apps in the US for a very long. While it isn't earning as much as swipe-mas...


Insights 5/20/22

The VPNs that (Still) Dominate Russia

Shortly after Russia's invasion of Ukraine began back in February, VPN apps became the most downloaded class of apps i...


Insights 5/12/22

How Far is Twitter From Elon's Target?

April is behind us, which means it's time to check in on Twitter's subscription revenue. That's something I've been do...


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